Gigi Hadid, Malaika Firth, and Karlie Kloss Take Light-Catching Makeup from the Runway to the Street

From wet-looking lids at Carolina Herrera to a dewy, allover glow at Emilia Wickstead, the fall runways have shown that a light-catching finish can pack just as much punch as a bolt of saturated lipstick and a stroke of kohl liner. Picking up where New York and London left off, Milan saw cream highlighter blended along the cheekbones of models walking for Dolce & Gabbana—a radiant look Karlie Kloss took straight to the street. Gigi Hadid wore gleaming copper eyeshadow (applied by makeup artist Lisa Butler backstage at Pucci) for a night out, while Malaika Firth showed off the stealth impact of glossy eyes fresh from the Salvatore Ferragamo runway. Here, three reasons why it’s makeup’s time to shine.

Gigi Hadid

Malaika Firth

Karlie Kloss